Are you sick of tourist traps and ready for adventure? Experience Israel and see what an amazing vacation can be! Our expert guides will lead you off the beaten path for an experience you will never forget.

Find out why countless celebrities, including The Beach Boys, Britney Spears, Aerosmith, and Wang Shi, choose Shin Tours to plan and guide them on their travels to Israel

There is no better time to travel israel than now!



Far more than just ‘ticking boxes’ of places to see, traveling literally does broaden one’s horizons. One can spend money on possessions, a great car or the latest gadget, but the things that will stay with you for life are the experiences that you have and create. Traveling enables experiences of people, places and cultures that mould and shape your life in a way that the latest smart phone can never do.


Asaf Peled and Re’em Raizner, two amazing tour guides with 17 years of combined experience in the field, recognise that for some, travel is a way of life, but for most it’s an all too brief opportunity to step out of the regular routine of life and into a different one altogether, even if it’s just for a little while.

You’ve worked hard all of your life to enjoy these precious moments with your family and friends, especially while traveling to distant destinations like Israel. You don’t want to end up with a “tour guide babysitter” type of experience. If you truly want to have that once-in-a-lifetime experience, you need to be open-minded for what we are about to show you…

From the desk of Asaf Peled and Re’em Raizner, Co-Founders of Shin Tours, Jerusalem, Israel.


Three years ago we Co-Founded  Shin Tours in Jerusalem, the heart of Israel. At Shin Tours it is our privilege and passion to be able create the travel experiences of those who choose to come to Israel, a country that presents as so many possibilities to so many people.

We provide a unique traveling experience to Israel. Whether you want a day tour of Jerusalem, Tel Aviv, or the Dead Sea or a multi-day, customized itinerary, you can experience the fascinating world of the Holy Land under our expert guidance.

All of our guides are multilingual, with native English speaking ability. They are also experienced, engaging, and dedicated to making your tour unforgettable. Our expert guides will lead you off the beaten path for an experience you will never forget.

Our clients are sophisticated people who don’t just want to go sightseeing. They want to participate, connect, and INTERACT with the local people and culture.

At Shin Tours, our mission is to inspire others through exciting, thoughtfully-planned trips. We aim to give you the chance to experience Israel’s diverse people, fascinating history, and rich culture. As a result, we help you gain a deeper understanding of yourself.

Over the years, we’ve had the privilege of serving well-known figures and groups such as The Beach Boys, Britney Spears, and Aerosmith,

In this industry we meet people from all sorts of different backgrounds, religions, cultures and agendas. They have different expectations and demands, different concepts of what travel is and different budgets, and mostly, different reasons for traveling to Israel. All of them need to feel that we value them for coming to Israel, all of them need to feel like VIP’s. The diverse people who choose to come to Israel are the main reason that we at Shin Tours are so excited to meet you and welcome you here.

If you want to receive a fully-planned, action-packed, off-the-beaten-track travel plan to Israel (the one and only Holy Land), this is one of the most important letters you will ever read!

Are you ready for a next-generation travel plan to Israel?

When you combine beautiful weather, amazing religious, historical sites, and “out-of-this-world” activities in one destination, you get the experience of a lifetime!

Shin Tours will carefully craft your dream vacation to Israel. We have a countless selection of attractions we can use to plan the perfect holiday for you.

And where else is it more fun and fascinating to do those things than in Israel?

Our company can provide you with a thorough travel plan for your whole group, with NO STRINGS ATTACHED!

When you hear what we have to offer, trust us… you will be amazed!

GET YOUR ‘A TO Z,’ NEXT-GENERATION TRAVEL PLAN TO ISRAEL NOW (For a limited time only, it’s free!)

You won’t believe what we have in store for you!

The people. The stories, the ancient sites, the state-of-the-art miracles, the holy cities, the modern cities, the desert landscapes, the mountains, the sea, the beach, the hikes and trails are all fascinating. But the people, their stories, their journeys, the cultures they absorbed, the food they eat, the languages they speak, the traditions they keep are what makes this country truly fascinating

Add to that some truly dynamic experiences, like a helicopter ride over the desert, where you can see sites mentioned in the Bible. Or a graffiti tour in Tel Aviv to  feel the pulse of the city’s dynamic underbelly, or how about an opportunity to taste a little bit of life in the famous Israeli Defence Forces with an action packed army experience. Do you want to ride a hot air balloon and take panoramic pictures of the Israeli skyline? Perhaps you’d rather spend the day in an exclusive vineyard and taste amazing local wine and cheese. For those who like to eat well, we’ll take you on culinary tours in ancient markets.

It doesn’t matter whether your group prefers an active, laid-back, or sightseeing vacation. You name it, we have it!


You won’t believe what we have in store for you!

The following facts and figures effectively sum up our formula for success:

  • We have more than 17 years of collective experience conducting guided tours and planning vacations in Israel.
  • We can accommodate guests in any language.
  • Shin Tours has had the pleasure of serving over 20,000 satisfied clients so far.
  • 99% of our guests said they gained memorable experiences that will remain with them for a lifetime.
  • Here are the people who can make it happen:


Licensed tour guide since 2010, accompanied over 500 travel groups, fluent in English, Hebrew and Spanish.

A native Israeli, I grew up in an English-speaking household in Jerusalem, with five siblings. After graduating from an Orthodox Yeshiva, I joined the IDF where I served as a paramedic in “Egoz,” an elite combat unit. When I completed my service, I was free to follow my true passion – traveling and the land of Israel.
After a year of crossing Argentina on horseback, I came home to get my official Israeli travel guide license, in addition to earning my BA in archaeology and history. I am extremely passionate about Israel, its historic past and ultra-modern present. There is nothing I enjoy more than sharing my love of Israel with people from all over the world. I hope you will do me the honor of allowing me to join your journey.


Licensed tour guide since 2008. Accompanied over 600 travel group. Fluent in English, Hebrew and Mandarin. BA in Geography, Masters in Business Management.
I grew up in Jerusalem, the holiest place on earth, half an hour away from the lowest point on earth. After I completed my army service as commander in a combat unit, there was nothing I wanted more than to travel the world. I started in South America, and then to Europe and finally to China, where I spent over a year.
By the age of 30, I had visited over 50 countries. While travelling, I met many fellow travelers and local residents who knew Israel only from news reports. I tried my best to show them my point of view, my beloved homeland, but with limited success. I realized that there is no better way than bringing people to Israel, showing them firsthand all I know and love. With that in mind, my friend Asaf and I decided to establish “Shin.” Together, we’d like to invite you to come and discover the Israel behind the headlines and beyond your dreams. Hope to see you here!

Uri Chen

Years of experience as a guide: 4

Number of satisfied travelers:1000

Languages: English, Hebrew, Spanish

Why I guide: My work as a guide allows me to combine my two great passions – for traveling and for enjoying good food — and best of all, to share them with you.

Interesting facts about me: Proud father to Tamara and Ofer, in my free time I can be found on my horse ranch in the beautiful Golan Heights.

IDF service: Paramedic in a tank unit.

Hobbies: Arguing (like a true Israeli!); seeking out, preparing, and enjoying great food.

Testimonial: “Uri showed us the hidden gems and up-and-coming new restaurants that the mobs of tourists haven’t discovered yet. He gave us the real insider view of Israel that we were hoping for.”

Years of experience as a guide: 7

Number of satisfied travelers: 1700

Languages: English, Hebrew, Portuguese

Why I guide: I’m passionate about giving my clients the opportunity to experience this incredible, crazy land.

Interesting facts about me: I divide my life between guiding tour groups, being a husband and father, and my musical career.

IDF service: “Iftach,” an outdoor equipment development team. I received an award from the president of Israel for my work there.

Hobbies: Traveling (naturally!), hiking, soccer, yoga, birdwatching, and having fun with family and friends.

Testimonial: “Gal is knowledgeable, fun, and engaging. Our whole family, young and old, enjoyed touring with him.”

Gal Abdu

Avi Biran

Years of experience as a guide: 11

Number of satisfied travelers:5000

Languages: English, Hebrew, and even Gibberish.

Why I guide: I enjoy blending skills, knowledge and humor in both my tours and my art as a jewelry maker.

Interesting facts about me: Just as you can find my art in Jewish museums all over the world, you can find me guiding all over Israel in the museum of life.

Hobbies: Walking, bicycling and driving the length and breadth of this fascinating land; through my stories, taking you flying throughout history and time.

Testimonial: “Wow! Avi brought a whole new perspective to our tour. We have visited Israel before, but as an artist, he made history vivid and alive.”

Years of experience as a guide: 5

Number of satisfied travelers:3000

Languages: English, Hebrew, Spanish, and Portuguese

Why I guide: I appreciate the fact that travel is the only thing in life you spend money on that actually makes you richer.

Interesting facts about me: Born in Buenos Aires, I moved to Jerusalem at a very young age. I grew up with the travel bug and started my guiding career on the Caribbean Islands as a divemaster.

IDF service: Nahal Brigade, 932nd Battalion, as a Scouting & Detention Platoon Sergeant.

Hobbies: I enjoy traveling, diving, cooking, yoga, and music.

Testimonial: “I’m Brazilian Christian. Gabriel showed me the Holy Land and described everything in my native language. He felt like a friend.”


Sasha Tzoiref

Years of experience as a guide: 5

Number of satisfied travelers:3500

Languages: English, Russian, and of course Hebrew

Why I guide: Being a tour guide in Israel is amazing – it’s almost like operating a time machine. You just set the dial for any period of history you wish and in a few hours, you are there!

IDF service: Paratrooper unit where I learned to love the beautiful landscapes of Israel (my God, we walked a lot).

Hobbies: Hiking, extreme sports, and learning more and more about the history and archeology of our region.

Testimonial: ”My teens thought seeing Israel would be only about historical sites (boorrrring!). But Sasha showed them — and us — how exciting modern day Israel really is. Thanks a million.”

Years of experience as a guide: 4

Number of satisfied travelers:3200

Why I guide: I’m passionate about travel, exploring cultures, meeting new people, and sharing amazing experiences. That’s why I love my job!

Languages: English, Hebrew, conversational Spanish

Interesting facts about me: Born in Jerusalem, I lived in the U.S. as a child and traveled the world for years after my military service. I also guide trips to India and Central America.

IDF service: The Maglan unit, part of the Israeli paratroopers.

Hobbies: Cooking, reading, playing several musical instruments, yoga.

Testimonial: “With great vibes, huge smile and a big heart we had a wonderful time with him. Highly recommended!!”

Tal Kazaaz

Maayan Leshem

Years of experience as a guide: 10

Why I guide: My two special interests are travel and meeting people, and guiding is a fun way to combine the two.

Languages: English, Hebrew

Interesting facts about me: My name, Maayan, means “spring,” a natural source of pure water which is highly prized in a dry country like Israel. By the age of twenty-three, I visited every continent … with the exception of Antarctica.

Hobbies: Archaeology, history, biking, wildlife, music, sushi, and having meaningful one-to-one conversations with people from all different cultures.

Testimonial: “Fantastic guide with encyclopedic knowledge of Jerusalem, Israel, Palestine, politics, religion, food of the region and all else in between.”

Years of experience as a guide: 3

Years of experience as a multicultural business specialist:10

Languages: English, Hebrew, Mandarin

Why I guide: I enjoy educating the public about Israeli history, politics and technological contributions.

Interesting facts about me: You may have seen my face on your TV screen as I’ve appeared in various programs around China such as 晓松奇谈 (高晓松) , Tuniu 途牛 and more.

Professional background: MBA Business management (Shanghai JiaoTong University). BA in Political Science and East Asian studies. Licensed tour guide.

Michal Hamisha

Danny Herman

Years as a guide: 9

Languages: Hebrew, English

Why I guide: I have a great deal of experience and knowledge in the fields of Archaeology and History … and love to get travelers excited about these subjects.

My IDF service: Paratroopers unit.

Interesting facts about me: I teach “Archaeology of the New Testament” at Hebrew University and occasionally appear on TV and other media productions. My nickname is “Danny the Digger.” I gear my tour services to a variety of groups, from guests of Israeli high tech companies to academic delegations, VIPs, and celebrities.

Testimonial: “Danny brings a unique perspective, as an archeologist by training, and also gave us the local feel in every stop we made. Well worth it and would use his services again!”

Senior Tour Operator

Languages: English, Hebrew, Mandarin, Cantonese

I never thought I’d become an expert on Israeli tourism one day. After graduating from East China University of Science and Technology, with a Bachelor of Engineering degree, I moved to Israel in 2012. In answer to questions from family and friends in China, I tried my best to explain the truth about how safe it is here. Still, people prefer to believe the news media broadcasts. The only way to change their mind is to invite them to come and see for themselves the reality. Allow me to introduce you to the top tour guides in Israel, who’ll show you the real State of Israel, a land flowing with milk and honey.

Emunah Shai

Roni Peled

Languages: Hebrew, English

Why I guide: I feel a mission to share the story of the beautiful Land of Israel and its dreamers, and builders, from Biblical times to today’s Start-up Nation.

Interesting facts about me: A Jerusalem native raised on the border between the Old and New Cities. Guiding throughout Jerusalem is telling the story of my childhood. National Geographic chose me as one of the five most significant contributors to Jerusalem’s cultural life.

My IDF service: Paratroopers Brigade, during the 1982 First Lebanon War.

Hobbies: Hiking with my family; cooking; Israeli and world music.

Testimonial: “Roni is great storyteller. He communicates his deep knowledge and love of Israel in a very clear, inspiring way.”

Photographer Available to Capture Your Tour Highlights​

“I’ve been shooting since I can remember. Before digital cameras, when there was still film and darkrooms, and we built cameras from tin cans, photography was always in my soul and the camera accompanied me like a good friend.

I studied photography in all kinds of frameworks over the years, and experience is what taught me the most.

A former child psychologist, I became a photographer to fulfill my dream. Perpetuating the significant moments that disappear forever is my passion, my love and my life’s work. And I do it with all the love and sensitivity I have.”

Testimonial: “Roni’s brilliant photos are the perfect memento of our very special trip to Israel last year.”

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Roni Oz


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